Brandon Mullins

April 14, 2008

April 13, 2008

“ Mr. Charney’s penchant for outspokenness could also prove risky. In an interview March 20, Mr. Charney said his current chief financial officer, Ken Cieply, “has no credibility” in the retail apparel industry and is a “complete loser”. „

American Apparel Bares All - WSJ.com

April 12, 2008

Angel Investing 101

This past Thursday night I had the opportunity to attend a very informative lecture on Angel Investing, put on by David Rose, at the newly located 92nd Street Y on Hudson Street in lower Manhattan. David Rose has his hands in many various ventures, all streaming through the hub of Rose Tech Ventures. He serves as Chairman of the Board at New York Angels, the leading investment consortium in the New York region. He is CEO & Founder at Angelsoft, a software tool that allows Angel investors to collaborate and discuss together potential investment opportunities for improved deal flow efficiency (now powering 200+ Angel groups throughout the United States).

Okay, enough plugging of David.

While the lecture served mainly as a refresher course for me (I’ve been reading about the process of Angel Investing since I was about 5), it was definitely worth the one hour of my life it consumed. And the free alcohol didn’t hurt, either.

I recommend the book Angel Investing if this Angel investment shinanogins interests you.

Here are some interesting notes:

1. 600,000 new small businesses are formed every year in the United States

2. Where does funding come from?

  • 350k get funding from themselves (58.3%)
  • 200k get funding from friends & family (33.3%)
  • 50k get funding from Angel investors (8.3%)
  • 1200 get funding from VC firms (0.2%)

3. Typical Angel investor profile:

  • 57 years of age
  • Masters Degree
  • 15 year entrepreneur
  • 2.7 ventures funded
  • 9 years of active investing
  • 10 angel investments
  • 2 exits or closures
  • 10% of their wealth resides in Angel investments

4. The Startup Funding Food Chain

  • You —> up to $25k (possible bootstrap)
  • F&F —> $25k to $100k (pre-seed)
  • Angels —> $100k to $250k (seed / start-up)
  • Angel groups —> $250k to $2M
  • VC funds —> $2M +

5. Angel group stats (per year):

  • 7.3 investments per group
  • 4.5 new investments
  • $1.9M total invested
  • $265,926 per round (average)
  • $386,963 per company
  • $33, 236 invested per angel investor / per deal
  • view 30 to 40 business plans per month

6. What do Angels look for? (1% of companies looking for funding get it)

  • Great entrepreneur (“betting the jockey, not the horse”)
    • integrity, passion, experience & skills, domain expertise, committment, leadership, vision, “change the world” attitude, realistic, coachable & able to listen
  • Scalable business models
  • an unfair advantage
  • external validation
  • low investment requirements ($750 to $1.5M)
  • reasonable valuation ($750 to $3M pre-money)

7. Secret Economics of Angels (example scenario)

  • $1M spread out over 10 deals
  • Investor wants a 3.8x total return on those 10 deals (25% annual return)
  • typical 5 to 7 year hold on the deals (until successful exit)
  • 5 deals = 0x return
  • 2 deals = 1x return
  • 2 deals = 3x return
    • lost money on 9 out of the 10 deals in total
  • the last 1 deal must return a 30x ROI to make up for the other lossed deals for a combined 3.8x return for investor
  • always shoot for making Angels a 30x ROI on your dea

If you’re still awake after reading the above, or even if you just scrolled down to this portion of the post, I again recommend picking up the book “Angel Investing” (no I am not getting paid for this endorsement) for much more detailed info on the topic.

March 23, 2008

“ 70,000: Number of jobs created by small businesses in January, 54% more than those at medium-sized and large firms combined. „

Fortune Small Business

March 15, 2008

March 10, 2008

“ There’s a new list out today — Forbes magazine’s list of the world’s richest people. Spoiler alert — I’m not on it. „

Craig Ferguson

March 9, 2008

Welcome to my Blog: You’re Welcome

:: drumroll ::

“The blogosphere is pleased to have the honor of welcoming and introducing Brandon Mullins, the Manager of Business Development at LinkExperts, and Founder of BookMesh, to Tumblr’s idiot-proof blog publishing tool.”

(ed note: I should probably attempt to use Tumblr before titling it “idiot-proof.” Otherwise, this could be quite an embarrassment.)

If I was important or halfway relevant to society, that’s how that introduction would have played out.

I’ve decided to post an eclectic mix of everything Brandon here, including but not limited to: personal life, business life, everyday observations, rants, rages, moments of joy, family & friend dealings, current affair issues, political commentary, and so forth. Basically, a blender full of completely unrelated topics of my life in NYC..

Me, a southern-born native for the entirety of his life, moving to NYC? Apparently so, considering that I accepted the incredible position of Manager of Business Development for LinkExperts, located in Manhattan. I am beyond excited for the opportunity to help continue their already strong and steady positive trajectory towards success.

So, this blog is dedicated towards my family and friends (or even stalkers) who would like to stay abreast and informed with my journey into “the city.” I have no idea what this blog holds in store for me and my postings, but they are sure to be brute, honest, and downright entertaining at all times. Check back for my first posting of a picture of a crazy woman in a subway station (that’s bound to happen within the first 5 minutes of entering the city).

Enjoy, and you’re welcome.

Cheers,

Brandon Mullins

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